GF's new diaphragm valve wins Swiss Outstanding Marketing Award

At the Swiss Marketing Day celebrations held at the Lucerne Cultural Conference Center, the professional industry associations named all the projects nominated for the Swiss Marketing Award, and Georg Fischer (GF) received a special recognition for the excellent marketing of the new diaphragm valves.

The Swiss Marketing Awards are Switzerland's most influential business appraisal event. The marketing awards were judged according to the company category. In the 2012 selection, the large-scale enterprise marketing award was awarded to the Swiss retail giant Coop Group, the medium-sized enterprise marketing award was awarded to Mammut Sports Group, and the small business marketing award was awarded to the chamber orchestra company, non-profit The Marketing Award was awarded to the Swiss Cable Association. The GF Piping System was awarded a special award for its outstanding innovations in the development of new diaphragm valves and for the excellent marketing of new products.

Eugen Da Pra, managing director of the Swiss sales company, commented: "In the industrial sector, testing the success of a product is a long-term process. For such an innovative product, we deserve more."

Previously, the GF Piping System took a bold event marketing – the new diaphragm valve was displayed at the Dübendorf Aviation Museum, and some of GF's industrial customers received a ticket to the show and received a surprise, which is not a product that everyone is used to. The release, but won the applause and attracted a large number of visitors.

GF Diaphragm Valves stand out from the competition, not only with superior quality, but also with innovative technology. This new diaphragm valve features a new metal-free bolt diaphragm valve design and abandoning the traditional four-bolt design for a completely corrosion-free connection. It is very important that this plastic-plastic connection point has homogenous properties when temperature changes, thus avoiding leakage. The design principle of the new diaphragm valve diaphragm interface is that the threaded connection does not transmit any stress to the diaphragm shaft. This design is achieved thanks to GF's unique manufacturing process, while minimizing the dead zone to ensure maximum hygiene. In addition to reducing pressure loss, increased flow means energy savings and lower operating costs. The new diaphragm valve achieves a minimum of 100% flow increase over conventional diaphragm valves under the same energy consumption conditions.

As the world's leading plumbing system specialist, GF is committed to developing better, more environmentally friendly piping products that are highly demanding in the market because of their high added value.